If you build it, they may not come.  Underlying Marketing Mechanisms...

Many entrepreneurs when embarking on their entrepreneurial journey, rightly focus on solving a problem and developing a product or...

The Current Australian Venture Capital Landscape –...

It's a special occasion when we get the opportunity to listen to someone with half the experience of Benjamin Chong, let alone ask questions regarding the...

The Startup Investment Journey: Key Milestones to...

The Startup Investment Journey Note: This guide was made with the help of Hugh Bickerstaff, the head of Investment at Investible, who came in to guide us...
Marketing Funnel, Sales Funnel

Build your first sales funnel from scratch

      Sales is the lifeblood of any business, regardless of the product or service that comes with it - because if you’re not making sales, you’re not...

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News from Aeona

Welcome to Aeona

Welcome to Aeona – New website launch

For those of you that don't know us we are Aeona.  Started by myself (Alex) and business partner Benny, we began our journey as a...
Doing it for yourself

What happens when you stop doing it for yourself?

This week, I turned off the life support for Backpack, my three-year experiment into bettering K-12 education through consistent communication between student, parent, and...

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