Learn to Advertise on Facebook

    April 25, 2018 @ 6:00 pm – 9:00 pm
    Aeona Coworking Space
    1-9 Buckingham St
    Surry Hills NSW 2010
    Alexander Eisman


    A workshop for business owners, founders and marketers.

    This workshop is hosted by Aeona with the goal of saving money for founders and marketers through the correct setup and use of Facebook Ads.

    Facebook advertising is one of the most power tools in a marketer’s toolbox. With over 1.4 Billion users a day and insights in to their behaviours and interests Facebook allows business owners and marketers to advertise their products and services directly to their target audience.

    Its not always so simple though, setting up the right audience, choosing the right ad types and making sure that you get a good return on your spend can be tricky if you are not an experienced marketer or aren’t familiar with all of the intricacies of the ad platform.

    This workshop is designed with the business owner and DIY marketer in mind.

    Come along and learn the ins and outs of Facebook Ads with a hands on workshop which will guarantee to save you money and start generating leads for your business immediately.

    Who is it for

    • Micro & Small Business Owners
    • DIY Marketers
    • Start-up Founders
    • Junior Marketers


    • Configure Facebook Ads
    • Learning your way around the Facebook Ads Manager
    • Setting up your first campaign
    • Setting objectives
    • Defining an Audience
    • Understanding ad placements
    • Understanding Budget controls and settings
    • Choosing the right format
    • Writing an Ad
    • Introductory to Facebook Pixel
    • Launching and Monitoring your ad

    By the end of the workshop you will understand the most important features of Facebook Ads, have setup a Facebook Ad campaign and will have everything completed and ready to go to start generating leads or traffic for your business as soon as you are ready to hit the button.

    All attendees will leave with a workbook containing all of the information from the workshop and a step by step guide for correctly launching a campaign.

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    Aeona’s mission is to simplify the process of starting and running a business while doing it’s best to contribute to the success of those that choose to make the ever so frightening risk in to entrepreneurship. We intend on doing this by breaking down the barriers that stand in the way of entrepreneurial progress while shedding light on crucial business practices, common pitfalls as well as methods for overcoming the challenges that every entrepreneur will inevitably face.


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